Housing and Neighborhood Actions
STRATEGIC INITIATIVE: Housing Clusters
Market-rate residential developments consisting of a mixture of residential uses on a large site, located within or adjacent to existing developments of established neighborhoods.
Colonial Green development
MXPUD district created and refined
STRATEGIC INITIATIVE: Village Centers
Village centers are centers in neighborhoods containing a mixture of higher-density residential uses and neighborhood commercial uses. They serve as the focus of neighborhood activity.
Identified existing and new Village Center locations through neighborhood planning process.
Refined Neighborhood Commercial zoning district
Applied CN zoning in existing and future village centers designated in neighborhood plans.
NH A1. Revise zoning ordinance to encourage the development of higher-density, mixed-use village centers and strengthen site development, landscaping, and signage requirements in village centers.
The 2005 zoning code Neighborhood Commercial district addresses these issues.
NH A2. Identify and map existing and potential village center locations.
Centers are identified in neighborhood plans and are mapped accordingly on the zoning map.
NH A3. Rezone existing and potential village center locations to encourage and accommodate higher-density development and a mixture of uses.
The zoning map designates village centers with Neighborhood Commercial districts. Higher density residential is generally mapped around village centers.
NH A4. Develop a strategy for improving existing village centers, redeveloping underutilized centers, and creating new centers in key locations through the neighborhood planning process.
Neighborhood plans recommend general improvement strategies and identify the best locations for new centers.
Grandin Village, Crystal Spring, Wasena, Riverland, Hurt Park and West End streetscape improvements. MOTA should include a streetscape improvement project.
Street design guidelines include a Village Center component.
Countryside Master Plan designates new village center for the neighborhood.
NH A5. Consider ND, Neighborhood Design District, overlay zoning for qualifying centers in Rehabilitation and Conservation Areas to encourage compatible design of development in village centers.
Rather than using the design overlay as originally envisioned, the strategy changed to include design features in the Neighborhood Commercial base district. These standards encourage better infill design with building placement, entrance placement, and transparency and with no parking requirement.
The Urban Design Manual provides design guidance for buildings in and near village centers.
NH A6. Develop interdepartmental and agency approaches to target public improvements in village centers.
Southeast by Design
Grandin Village/Memorial Ave.
Williamson Road streetscape (medians)
Main Street/Wasena streetscape
Crystal Spring streetscape
13th Street/Patterson Avenue/West End streetscape
Riverland Neighborhood street landscaping
Street design team evaluates projects holistically, considering stormwater, bicycle and pedestrian accommodations, design, and urban forestry in addition to vehicular traffic.
NH A7. Locate City services in village centers, where feasible.
Melrose/Orange Fire Station
Melrose Library relocation
Raleigh Court Fire Station
NH A8. Develop and adopt four to six neighborhood plans annually.
Completed plans covering all areas of Roanoke.
NH A9. Address the following in neighborhood plans: land use, transportation, public facilities and services, greenways, utilities, and economic development.
Neighborhood plans address these specific elements.
NH A10. Develop indicators for neighborhood health and sustainability.
Neighborhood Indicators developed in 2010. Some data updated by RVARC (2017). VT to update mapping component in 2018.
NH A11. Involve neighborhood organizations, civic groups, and businesses in the development and implementation of neighborhood plans.
Residents and business owners are involved in the planning process through workshops and other venues for involvement. Where appropriate, neighborhood and/or business organizations are noted as having leadership roles.
Neighborhood Development Grants provide resources to groups for implementation. Technical assistance is available as needed.
Stakeholder groups are formed and maintained in CDBG target areas for the duration of the effort.
NH A12. Inventory and increase marketing of existing housing programs and incentives that encourage new residential development.
Strategic Housing Plan adopted (2006).
Created Guide to Housing Programs for distribution to public.
Down Payment Assistance program for new City homebuyers.
Rehabilitation tax abatement and infill tax abatement programs.
Energy Efficient Home Rehabilitation Program encourages reinvestment in existing housing stock.
NH A13. Develop housing marketing strategy to identify new programs and incentives.
Strategic Housing Plan adopted 2006.
Created new Market Rate housing programs.
Share information about City programs.
Developed specific marketing activities to advance Strategic Housing Plan implementation.
NH A14. Increase infrastructure funding to improve and enhance existing neighborhood streets and streetscapes; explore alternative funding sources such as grants and private contributions.
General fund streetscape/traffic calming budget line item established.
CDBG funds used for infrastructure projects in Hurt Park and West End and will likely be used in Melrose Orange Target Area.
Neighborhood sidewalk construction program.
Obtained Safe Routes to School grants for projects around Addison, Preston Park, and Garden City.
NH A15. Strengthen neighborhood organizations and civic groups to develop neighborhood pride.
Ongoing programs through the Neighborhood Support office such as Leadership College and Welcome Roanoke. Created a webpage for each organization containing neighborhood-specific information accessed through the City’s website and Community Web Portal. Neighborhood development grants are available annually to help build capacity of neighborhood organizations.
Ongoing promotion and marketing of Neighborhood Organization events during neighborhood month, National Night Out and others taking place through the year.
Planning Building and Development and the Multicultural Affairs Advisory Committee participated in Multicultural Initiative to engage diverse cultural groups to increase involvement with City boards and community groups. Leadership College provides forum for increased citizen participation in community leadership and coordination with City staff.
Neighborhood Assistance Centers, a joint project of PBD and Libraries, are being developed in the Gainsboro and Melrose Branch Libraries to provide neighborhood organizations and residents with information on civic organizational development and community involvement.
Involvement of Hurt Park Neighborhood Alliance in Hurt Park Revitalization activities is increasing turnout of residents and City staff at meetings, and engagement of residents in the affairs of the neighborhood (2008).
Renovate Roanoke events held in October by City staff and volunteers to advocate and provide tools for residents to maintain and improve their homes.
Lakewood Park master planning underway via joint project with P&R, Raleigh Court Civic League and the Engineering and Landscape Architecture programs at Virginia Tech.
NH A16. Adopt design and performance standards for neighborhood streets, sidewalks, and tree canopies.
Adopted a nationally-recognized Complete Streets Policy and Street Design Manual to ensure accommodations for all types of street users are considered.
2005 zoning code includes enhanced landscaping and tree canopy standards for development sites.
2007 Subdivision Code includes improved standards for new streets
NH A17. Identify gateways, key intersections, and major corridors for physical improvement that promotes neighborhood identity and pride.
Neighborhood and area plans provide guidance on priorities for gateway and streetscape enhancements. Street design team identifying priority projects as part of implementation of the Street Design Guidelines. Specific projects are addressed as opportunities and interests arise.
Parks and Rec expanded hanging basket program and improved landscaping at several prominent locations across the City. Expanded holiday lighting and landscaping at Mountain View Recreation Center.
New welcome signs have been installed at 14 arterial gateways to the City using the Roanoke brand logo and color scheme.
NH A18. Revise zoning ordinance and review the application of the building code to permit development of live/work space.
2005 zoning ordinance includes live/work units as a specific land use category in all commercial districts and provides standards for application.
Virginia Rehabilitation Code adopted and in use since 2005.
NH A19. Develop economic incentives and review the application of building code regulations in the downtown to encourage residential development.
Completed survey and nomination of all eligible areas for state and national registers. This designation facilitates rehabilitation by enabling developers to use historic rehabilitation tax credit programs.
Adopted the Virginia Rehabilitation Code.
The 2005 zoning code added first floor residential as a permitted use. In the previous code, it was only permitted by special exception.
Extended on-street parking for downtown residents. Reduced-rate garage parking for residents.
Developed Campbell parking garage in part to support residential and commercial development in downtown.
Provided strategic City-owned properties for development.
Provided streetscape improvements in conjunction with redevelopment projects.
NH A20. Inventory and market vacant lots and underutilized sites for higher-density, mixed-use development.
Strategic Housing Plan identifies key housing opportunities. Outlook Roanoke Update identifies key development sites. SJRA plan calls for adaptive reuse of sites in The Crossing District for mixed-use development.
Published a Property Catalog of nearly 200 available properties in West End to encourage development/rehabilitation.
Evaluated property reuse strategies as part of HUD consolidated plan update process and housing/brownfield programs. The Citywide Brownfield Redevelopment plan identifies 5 main corridors. A citywide inventory of petroleum and dry cleaner sites was done in 2009.
Colonial Green, a development on a vacant city-owned parcel, features mixed density housing.
206 Williamson Road parcel sold to developer for new mixed use building.
Countryside Master plan calls for mixed density housing in the Central planning area.
Urban Flex rezonings in Mountain View and Wasena neighborhoods will enable mixed-use redevelopment activity.
NH A21. Complete a housing survey that defines and maps sustainability indicators on a citywide basis.
21st Century Challenge surveyed conditions in core neighborhoods (2005).
Strategic Housing Plan assesses market factors
Housing conditions are inspected and surveyed by Code Enforcement staff and are evaluated in neighborhood plans;
Neighborhood Indicators Project contains considerable data on housing that will be tracked over time.
NH A22. Develop a housing plan that includes guidelines for housing choice, sustainability, and social and economic diversity.
Strategic Housing Plan
C2C Housing Design Competition with one project completed in 2007.
RVARC preparing a regional housing plan (2009 – 2010) with input from PBD staff.
NH A23. Develop criteria for evaluating new residential development proposals to ensure compatibility with surrounding neighborhoods and support of the City's goals of a balanced, sustainable housing supply.
Neighborhood Design District overlay implemented in 15 neighborhoods to improve quality and character of new housing in neighborhood plans.
Residential Pattern Book provides a guide for residential design (2009) with accompanying plans library (2010) and neighborhood outreach,
C2C Housing Design Competition - one project constructed.
Madison Field development proceeding using Earth Craft construction methods on property purchased from City.
Colonial Green remains active with townhouse development per pattern book and development plan.
Countryside Master Plan includes design principles for residential development.
NH A24. Strengthen enforcement of building maintenance codes, revise Rental Inspection Program to include periodic inspections as permitted by law, and develop a strategy to increase geographic coverage of Rental Inspection Program.
Rental Inspection program operational with inspections every 4 years. City is authorized to designate Rental Inspection Districts wherever housing conditions warrant.
NH A25. Aggressively market the Real Estate Tax Abatement program to encourage rehabilitation of older homes.
Refined program in 2005. Brochure to market the revised program; PBD and ED also market programs. Online GIS indicates availability of various development/rehabilitation incentives.
NH A26. Consider demolition of derelict or neglected structures, outside of historic districts, when rehabilitation is not economically feasible, plans for appropriate redevelopment are approved, and redevelopment furthers the neighborhood goals for a balanced, sustainable housing supply.
Ongoing program identifies structures and orders owner to demolish where appropriate. Demolition in historic districts is pursued only as a last resort when the threat to public safety is imminent. Neighborhood organizations encompassing historic districts are notified prior to demolition of structures.
NH A27. Identify and assemble vacant or underutilized land for the development of housing clusters. Consider using public or community development corporations to assemble property for housing development.
Opportunities for new housing identified in neighborhood plans.
Strategic Housing Plan IDs areas for new development.
Colonial Green development
Madison Field development
Miller’s Hill (400 block of Day Avenue, SW)
Countryside Master Plan
NH A28. Revise zoning ordinance to permit higher-density residential and mixed-use development for housing clusters. Where appropriate, rezone identified areas for development of housing clusters.
2005 zoning ordinance and map implemented this action, especially with expanded options in the MXPUD district. Future Land Use Plans contained in neighborhood plans indicate appropriate areas for mixed-density and/or mixed-use development.
NH A29. Revise zoning ordinance to encourage quality infill development that reflects the character of the neighborhood including infill development standards.
Neighborhood Design District (NDD) was implemented in Melrose-Rugby November 2002. The 2005 zoning map expanded the district to 14 additional neighborhoods.
NH A30. Develop a plan for the location of shelters, transitional living facilities, and day facilities that provides appropriate services in all areas of the City and the region, taking into account access to public transportation and proximity to other support services.
The taskforce on homelessness reorganized as the Roanoke Valley Alleghany Regional Advisory Council on Homelessness and is now under the administration of the Regional Council. The 10 year plan to end homelessness is inclusive of other localities.
NH A31. Develop affordable housing plans including programs that include a mix of housing types and opportunities for both rental and homeownership as part of the housing plan.
Strategic Housing Plan adopted
Neighborhood plans address housing mix and recommend densities and housing types.
Existing housing programs include the affordable and market rate Down Payment Assistance Program. Finalized affordable and market rate rehabilitation programs for the conservation and rehab districts (encourage mixed-income neighborhoods).
Mixed income housing in Hurt Park - New housing development provides a mix of housing types and opportunities for home ownership.